Cliff Parade Hunstanton, King's Lynn and West Norfolk
177 addresses across 12 postcodes (PE36), about 1.1 km (0.7 miles) long, classed as a b road. USRN 19000110.
- Sales: 202 recorded sales since 1995; in 2026 the median was £825,000 across 1 sale.
- Energy: 111 homes have an energy certificate (B: 8, C: 67, D: 22, E: 12, F: 2).
- Flood: 43 addresses on its postcodes are in areas at high or medium risk of flooding from rivers, the sea or surface water.
- Council tax: Most homes around it are in council tax band B; Band D in King's Lynn and West Norfolk costs £2,430 a year in 2026-27.
- Broadband: Gigabit broadband is available to 94% to 100% of premises.
- Transport: The nearest railway station is Kings Lynn, about 22.4 km (14 miles) away in a straight line.
- Green space: The nearest park or garden, Cliff Top Walk, is about 190 m away.
- Air: Background air pollution in 2024 was 4.2 µg/m³ of nitrogen dioxide and 6.3 of PM2.5, within UK legal limits.
- Height: Its addresses are 16 to 26 m above sea level.
- Noise: 141 of its 177 addresses are modelled at 55 dB or more from road traffic.
- Doctors: The nearest GP surgery is Heacham Group Practice, about 4.3 km (2.6 miles) away.
- People: About 720 people lived in the census areas around it in 2021; 69% of households owned their home and 26% of adults held a degree or other higher qualification.
- Crime: 9 crimes were recorded within 250 m between September 2025 and August 2026, most often other theft.
Sales on this street
| Year | Sales | Median price | Lowest | Highest |
|---|---|---|---|---|
| 2026 | 1 | £825,000 | £825,000 | £825,000 |
| 2025 | 5 | £250,000 | £205,000 | £327,500 |
| 2024 | 2 | £260,000 | £230,000 | £290,000 |
| 2023 | 5 | £299,995 | £152,000 | £340,000 |
| 2022 | 4 | £232,500 | £141,000 | £435,000 |
| 2021 | 10 | £242,500 | £185,000 | £625,000 |
| 2020 | 2 | £245,000 | £235,000 | £255,000 |
| 2019 | 4 | £224,500 | £158,000 | £285,000 |
| 2018 | 3 | £230,000 | £215,000 | £462,500 |
| 2017 | 4 | £209,998 | £131,000 | £590,000 |
| 2016 | 10 | £200,975 | £125,000 | £455,000 |
| 2015 | 6 | £196,250 | £98,500 | £250,000 |
| Date | Address | Type | Price | Notes |
|---|---|---|---|---|
| 14 May 2026 | 76 PE36 6EJ | Detached | £825,000 | |
| 22 Dec 2025 | FLAT 2, 2 PE36 6DX | Flat or maisonette | £320,000 | |
| 30 Oct 2025 | 7, SEAVIEW HEIGHTS, 42B PE36 6EH | Flat or maisonette | £205,000 | Leasehold. |
| 24 Jul 2025 | 4, SEAVIEW HEIGHTS, 44D PE36 6EH | Flat or maisonette | £218,000 | Leasehold. |
| 16 Jul 2025 | 1, 4 PE36 6DX | Flat or maisonette | £327,500 | Leasehold. |
| 31 Mar 2025 | 3, SEAVIEW HEIGHTS, 44C PE36 6EH | Flat or maisonette | £250,000 | Leasehold. |
| 25 Mar 2025 | 72 PE36 6EJ | Detached | £635,000 | Not a standard sale (repossession, buy-to-let or transfer). |
| 6 Dec 2024 | FLAT 1B, 4 PE36 6DX | Flat or maisonette | £290,000 | Leasehold. |
| 15 Mar 2024 | FLAT 5, HIGHCLIFFE GARDENS PE36 6QG | Flat or maisonette | £230,000 | Leasehold. |
| 2 Feb 2024 | FLAT G, 6 PE36 6DX | Flat or maisonette | £135,000 | Leasehold. Not a standard sale (repossession, buy-to-let or transfer). |
| 11 Dec 2023 | FLAT 14, HIGHCLIFFE GARDENS PE36 6QG | Flat or maisonette | £299,995 | Leasehold. |
| 13 Sep 2023 | FLAT 1, 2 PE36 6DX | Flat or maisonette | £335,000 | Leasehold. |
| 24 Aug 2023 | FLAT 12, HIGHCLIFFE GARDENS PE36 6QG | Flat or maisonette | £195,000 | Leasehold. |
| 5 May 2023 | FLAT 3, 4 PE36 6DX | Flat or maisonette | £152,000 | Leasehold. |
| 27 Mar 2023 | FLAT 1A, 4 PE36 6DX | Flat or maisonette | £340,000 | Leasehold. |
| 4 Jan 2023 | FLAT 3, 4 PE36 6DX | Flat or maisonette | £125,000 | Leasehold. Not a standard sale (repossession, buy-to-let or transfer). |
| 30 Sep 2022 | FLAT F, 6 PE36 6DX | Flat or maisonette | £170,000 | Leasehold. |
| 20 Sep 2022 | 18A PE36 6DP | Flat or maisonette | £435,000 | Leasehold. |
| 1 Jul 2022 | 6, SEAVIEW HEIGHTS, 42A PE36 6EH | Flat or maisonette | £295,000 | Leasehold. |
| 23 May 2022 | FLAT H, 6 PE36 6DX | Flat or maisonette | £141,000 | Leasehold. |
| 8 Oct 2021 | FLAT 16, HIGHCLIFFE GARDENS PE36 6QG | Flat or maisonette | £270,000 | Leasehold. |
| 28 Sep 2021 | FLAT 21, HIGHCLIFFE GARDENS PE36 6QG | Flat or maisonette | £285,000 | Leasehold. |
| 4 Aug 2021 | 2, WINSTON COURT PE36 6DJ | Flat or maisonette | £222,000 | Leasehold. |
| 7 Jul 2021 | 1, WINSTON COURT PE36 6DJ | Flat or maisonette | £230,000 | Leasehold. |
| 5 Jul 2021 | FLAT 6, HIGHCLIFFE GARDENS PE36 6QG | Flat or maisonette | £250,000 | Leasehold. |
| 1 Jun 2021 | 22A PE36 6DP | Flat or maisonette | £190,000 | Leasehold. |
| 16 Apr 2021 | 22C PE36 6DP | Flat or maisonette | £270,000 | Leasehold. |
| 1 Mar 2021 | 3, WINSTON COURT PE36 6DJ | Flat or maisonette | £185,000 | Leasehold. |
| 26 Feb 2021 | 76 PE36 6EJ | Detached | £625,000 | |
| 19 Feb 2021 | FLAT 1, ROWENA COURT, 56 PE36 6EJ | Flat or maisonette | £235,000 | Leasehold. |
| 3 Dec 2020 | FLAT F, 6 PE36 6DX | Flat or maisonette | £143,000 | Leasehold. Not a standard sale (repossession, buy-to-let or transfer). |
| 27 Nov 2020 | FLAT 7, HIGHCLIFFE GARDENS PE36 6QG | Flat or maisonette | £255,000 | Leasehold. |
| 19 Feb 2020 | 6, WINSTON COURT PE36 6DJ | Flat or maisonette | £158,000 | Leasehold. Not a standard sale (repossession, buy-to-let or transfer). |
| 13 Jan 2020 | 3, SEAVIEW HEIGHTS, 44C PE36 6EH | Flat or maisonette | £235,000 | Leasehold. |
| 21 Aug 2019 | 5, SEAVIEW HEIGHTS, 44E PE36 6EH | Flat or maisonette | £285,000 | Leasehold. |
| 16 Aug 2019 | 14C PE36 6DP | Flat or maisonette | £199,000 | Leasehold. |
| 24 May 2019 | 6, SEAVIEW HEIGHTS, 42A PE36 6EH | Flat or maisonette | £250,000 | Leasehold. |
| 15 Mar 2019 | FLAT 3, 8 PE36 6DX | Flat or maisonette | £158,000 | Leasehold. |
| 12 Dec 2018 | 4, WINSTON COURT PE36 6DJ | Flat or maisonette | £230,000 | Leasehold. |
| 2 Oct 2018 | FLAT 2, 8 PE36 6DX | Flat or maisonette | £462,500 | Leasehold. |
| 30 Aug 2018 | 2, WINSTON COURT PE36 6DJ | Flat or maisonette | £215,000 | Leasehold. |
| 24 Nov 2017 | 2, SEA VIEW HEIGHTS, 44B PE36 6EH | Flat or maisonette | £233,800 | Leasehold. Not a standard sale (repossession, buy-to-let or transfer). |
| 6 Nov 2017 | 80 PE36 6EJ | Detached | £475,000 | Not a standard sale (repossession, buy-to-let or transfer). |
| 8 Sep 2017 | FLAT 3, 4 PE36 6DX | Flat or maisonette | £131,000 | Leasehold. |
| 25 Aug 2017 | FLAT 1, 2 PE36 6DX | Flat or maisonette | £220,000 | Leasehold. |
| 28 Jul 2017 | 7, SEAVIEW HEIGHTS, 42B PE36 6EH | Flat or maisonette | £199,995 | Leasehold. |
| 10 Mar 2017 | 52 PE36 6EH | Detached | £590,000 | |
| 9 Dec 2016 | 2, WINSTON COURT PE36 6DJ | Flat or maisonette | £152,500 | Leasehold. |
| 25 Aug 2016 | 4, WINSTON COURT PE36 6DJ | Flat or maisonette | £160,000 | Leasehold. |
| 12 Aug 2016 | 10, SEAVIEW HEIGHTS, 42E PE36 6EH | Flat or maisonette | £239,950 | Leasehold. |
Energy performance certificates
111 homes with a current certificate; median floor area 73 m². Most common: Flat (90); House, detached (11); Maisonette, mid-terrace (5). Built: 1983-1990 (20); before 1900 (20); 1976-1982 (17). Tenure at assessment: owner-occupied (72); rented (private) (13).
Each home's certificates and sales (51 addresses)
- 1 Winston Court, Cliff Parade
- 3 Winston Court, Cliff Parade
- 3, Westcliffe Court, Cliff Parade
- 4 Winston Court, Cliff Parade
- 5, Westcliffe Court, Cliff Parade
- 6 Winston Court, Cliff Parade
- 8 Winston Court, Cliff Parade
- 10, Westcliffe Court, Cliff Parade
- 11, Westcliffe Court, Cliff Parade
- 14, Westcliffe Court, Cliff Parade
- 14a, Cliff Parade
- 14c, Cliff Parade
- 15, Westcliffe Court, Cliff Parade
- 16, Westcliffe Court, Cliff Parade
- 18, Westcliffe Court, Cliff Parade
- 18B Cliff Parade
- 19, Westcliffe Court, Cliff Parade
- 20, Westcliffe Court, Cliff Parade
- 20a, Cliff Parade
- 22b, Cliff Parade
- 22d, Cliff Parade
- 25, Westcliffe Court, Cliff Parade
- 26, Westcliffe Court, Cliff Parade
- 28, Westcliffe Court, Cliff Parade
- 29, Westcliffe Court, Cliff Parade
- 31, Westcliffe Court, Cliff Parade
- 33, Westcliffe Court, Cliff Parade
- 39, Westcliffe Court, Cliff Parade
- 40, Westcliffe Court, Cliff Parade
- 52, Cliff Parade
- 64, Cliff Parade
- 66, Cliff Parade
- 74, Cliff Parade
- 78, Cliff Parade
- 80, Cliff Parade
- 82, Cliff Parade
- Flat 1 Rowena Court, 56, Cliff Parade
- Flat 1 The Crest, 58, Cliff Parade
- Flat 1, 2, Cliff Parade
- Flat 2 Rowena Court, 56, Cliff Parade
- Flat 3 Rowena Court, 56, Cliff Parade
- Flat 3, 2, Cliff Parade
- Flat 3, Elizabeth House, 8 Cliff Parade
- Flat 4 Rowena Court, 56, Cliff Parade
- Flat 4, 4 Cliff Parade
- Flat 7 Highcliffe Gardens, Cliff Parade
- Flat 7, 44 Cliff Parade
- Flat 7, Elizabeth House, Cliff Parade
- Flat 8 Highcliffe Gardens, Cliff Parade
- Flat 20 Highcliffe Gardens, Cliff Parade
- Flat D, 6, Cliff Parade
Council tax
What each band costs in King's Lynn and West Norfolk in 2026-27: Band D £2,430 a year on average, including the police, fire and any county and parish charges.
| A | B | C | D | E | F | G | H |
|---|---|---|---|---|---|---|---|
| £1,620 | £1,890 | £2,160 | £2,430 | £2,970 | £3,510 | £4,050 | £4,860 |
Homes by band in the neighbourhoods around this street: most are in band B (30% of about 1,870 homes).
Planning and heritage
- Conservation area: yes, HUNSTANTON CONSERVATION AREA (council page). Extensions, demolition, some windows and doors, and work on trees need consent.
- Listed buildings on or by this street: 5.
- Article 4 direction (removing permitted development rights): none recorded, though not every council has published theirs.
- Tree preservation orders: 9 protected trees on or by this street.
- Green belt: no.
Listed buildings
- Church of St Edmund, grade II
- GOLDEN LION HOTEL, grade II
- Hunstanton War Memorial, grade II
- Ruins of St. Edmund's Chapel, grade II
- TOWN HALL, grade II
Brownfield land registered for housing within 1 km (0.6 miles)
- 19 - 21 Church Street Hunstanton: up to 18 homes, permissioned (900 m (0.6 miles))
Roadworks
No street works under way, planned or finished in the last three months on this street, in permits up to 31 October 2026.
Flood risk
Rivers, the sea or surface water: in this street's postcodes, 40 addresses are in areas at high risk, 3 at medium risk and 19 at low risk. Each address counts once, at the higher of its rivers-and-sea and surface-water risk.
Rivers and the sea alone: no home is in an area at risk.
High: 3.3% (1 in 30) or more chance of flooding a year. Medium: 1% to 3.3%. Low: 0.1% to 1%. Very low: under 0.1%. The rivers and sea figures allow for flood defences. Counts cover whole postcodes, which can include other streets.
Flood zone for planning: no postcode centre on this street is in flood zone 2 or 3.
| Postcode | Planning zone | Addresses at high / medium / low risk | Groundwater |
|---|---|---|---|
| PE36 6HJ | not in 2 or 3 | 0 / 0 / 16 | unlikely |
| PE36 6DX | not in 2 or 3 | 9 / 1 / 3 | unlikely |
| PE36 6EJ | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| PE36 6DP | not in 2 or 3 | 11 / 2 / 0 | unlikely |
| PE36 6EH | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| PE36 6QG | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| PE36 6DJ | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| PE36 6FH | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| PE36 6DZ | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| PE36 6DU | not in 2 or 3 | 20 / 0 / 0 | unlikely |
| PE36 6EB | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| PE36 6EF | not in 2 or 3 | 0 / 0 / 0 | unlikely |
Height above sea level
The street's 177 addresses are between 16 m and 26 m above sea level (23 m on average); the ground rises about 10 m from the lowest to the highest.
Broadband
| Postcode | Superfast (30 Mbit/s+) | Ultrafast (300 Mbit/s+) | Gigabit | Below 10 Mbit/s |
|---|---|---|---|---|
| PE36 6DJ | 100% | 100% | 100% | 0% |
| PE36 6DP | 100% | 100% | 100% | 0% |
| PE36 6DU | 100% | 100% | 100% | 0% |
| PE36 6DX | 100% | 100% | 100% | 0% |
| PE36 6DZ | 100% | 100% | 100% | 0% |
| PE36 6EB | 100% | 100% | 100% | 0% |
| PE36 6EF | 100% | 100% | 100% | 0% |
| PE36 6EH | 100% | 94% | 94% | 0% |
| PE36 6EJ | 100% | 95% | 95% | 0% |
| PE36 6FH | 100% | 100% | 100% | 0% |
| PE36 6HJ | 100% | 100% | 100% | 0% |
| PE36 6QG | 100% | 100% | 100% | 0% |
Getting around
| Nearest | Distance | |
|---|---|---|
| Railway station | Kings Lynn 853,000 journeys in 2024–25 | 22.4 km (14 miles) |
| Bus stops | 2 stops within 400 m (0.2 miles), 6 within 800 m (0.5 miles); nearest Lighthouse Close Hunstanton | 190 m |
| Bus or coach station | Travel Hub Hunstanton | 1.1 km (0.7 miles) |
| EV charging points | 2 within 1.6 km (1 mile); nearest bp pulse Charging Station | 1 km (0.6 miles) |
| Airport with scheduled flights | Norwich Airport NWI | 61.3 km (38 miles) |
| Nearest large airport | London Stansted Airport STN | 120 km (74 miles) |
Local services
| Nearest | Distance | |
|---|---|---|
| GP surgeries | Heacham Group Practice | 4.3 km (2.6 miles) |
| Pharmacies | 2 pharmacies within 1.6 km (1 mile); nearest Hunstanton Pharmacy | 940 m (0.6 miles) |
| NHS dentists | 1 practices within 1.6 km (1 mile); nearest Dental Surgery | 530 m (0.3 miles) |
| Hospital | Sandringham Private Hospital | 21.4 km (13 miles) |
| Police station | Norfolk Police - Hunstanton Public Enquiry Office | 850 m (0.5 miles) |
Parks and green space
| Nearest | Distance | |
|---|---|---|
| Park or garden | 4 within 800 m (0.5 miles); nearest Cliff Top Walk 3.4 ha | 190 m |
| Play area | 1 within 800 m (0.5 miles); nearest Unnamed 1,500 m² | 750 m (0.5 miles) |
| Playing field | 1 within 800 m (0.5 miles); nearest Unnamed 5.9 ha | 680 m (0.4 miles) |
| Allotments | 1 within 800 m (0.5 miles); nearest Northfield Allotments 1.9 ha | 670 m (0.4 miles) |
Within 800 m (0.5 miles): 4 parks and gardens, 5.9 hectares in all.
Landmarks
The nearest historic landmark is Hunstanton Hall, a registered park or garden (Grade II), 1.9 km (1.2 miles) east. 17 listed buildings are within 1 km (0.6 miles).
| Name | What it is | From the middle of the street |
|---|---|---|
| Hunstanton Hall | Registered park or garden, Grade II | 1.9 km (1.2 miles) east |
| Name | What it is | From the middle of the street |
|---|---|---|
| St Edmund's Point | Wetland | 430 m (0.3 miles) north |
| Hunstanton Beach | Beach | 1.2 km (0.7 miles) south-west |
| West Belt | Wood | 1.3 km (0.8 miles) south-east |
| The Rookery | Wood | 1.5 km (0.9 miles) east |
| Mill Waters | Lake or reservoir | 1.6 km (1 mile) east |
| Gipsy Green | Wood | 1.6 km (1 mile) east |
Air quality
| Pollutant | Here | UK limit | WHO guideline |
|---|---|---|---|
| Nitrogen dioxide (NO2) | 4.2 | 40 | 10 |
| Fine particles (PM2.5) | 6.3 | 20 | 5 |
| Particles (PM10) | 9.9 | 40 | 15 |
All three are within the UK legal limits; PM2.5 is above the WHO guideline, as in most towns and cities.
Road and rail noise
| Level | Road traffic | Railways |
|---|---|---|
| 65 to 69 | 1 | 0 |
| 60 to 64 | 77 | 0 |
| 55 to 59 | 63 | 0 |
| Under 55 | 36 | 177 |
141 of the street's 177 addresses are modelled at 55 dB or more from road traffic, above the WHO guidelines.
Climate, daylight and earthquakes
Monthly temperatures and rainfall, sunrise and sunset through the year, and earthquakes recorded nearby since 1970 are much the same across the area, so they are worked out once for King's Lynn and West Norfolk: see them on the King's Lynn and West Norfolk page.
Nearest schools
| School | Phase | Ages | Distance | Inspection |
|---|---|---|---|---|
| Smithdon High School | Secondary | 11–16 | 1.4 km (0.8 miles) | Good (Nov 2023, overall grade under the previous framework) |
| Hunstanton Primary School | Primary | 4–11 | 1.7 km (1 mile) | No published inspection |
Food hygiene ratings nearby
| Business | Type | Distance | Rating | Rated |
|---|---|---|---|---|
| Cliff Top Cafe And Beach Shop PE36 6EL | Restaurant/Cafe/Canteen | 260 m | 5 Very good | 9 May 2025 |
| York Avenue Convenience Store PE36 6BU | Retailers - other | 490 m (0.3 miles) | 5 Very good | 17 Mar 2023 |
Crime within 250 m
| Category | Crimes |
|---|---|
| Other theft | 3 |
| Anti-social behaviour | 2 |
| Violence and sexual offences | 2 |
| Burglary | 1 |
| Public order | 1 |
Most of these are attached to: On or near Lighthouse Close (7); On or near Queens Drive (1); On or near Peddars Close (1).
People and work
Who lives here
| Around this street | England | |
|---|---|---|
| Median age | 63 | 40 |
| Children under 15 | 7% | 17% |
| Aged 65 and over | 45% | 18% |
Homes
| Around this street | England | |
|---|---|---|
| Owned (outright or with a mortgage) | 69% | 61% |
| Owned outright | 58% | 33% |
| Shared ownership | 1% | 1% |
| Social rented | 2% | 17% |
| Private rented | 28% | 21% |
Work and commuting
| Around this street | England | |
|---|---|---|
| Adults (16 and over) in work | 37% | 57% |
| Unemployment (of those working or looking for work) | 7% | 6% |
| Retired (of adults) | 49% | 22% |
| Long-term sick or disabled (of adults) | 3% | 4% |
| Work mainly from home (of those in work) | 25% | 32% |
| Travel to work by car or van | 54% | 48% |
| By train, Underground, metro or tram | 2% | 4% |
| By any public transport, including bus | 3% | 8% |
| On foot or by bicycle | 17% | 10% |
| Work within 10 km (6 miles) of home (of those who travel to work) | 36% | 65% |
| Work 30 km (19 miles) or more away | 25% | 8% |
Education and languages
| Around this street | England | |
|---|---|---|
| Degree or other higher qualification, Level 4+ (of adults) | 26% | 34% |
| No qualifications | 22% | 18% |
| Apprenticeship as highest qualification | 8% | 5% |
| Main language English (aged 3 and over) | 98% | 91% |
| Cannot speak English well or at all | under 1% | 2% |
Deprivation
The 2 neighbourhoods around this street are in deciles 4 to 5 of 10 on the English Indices of Deprivation 2025, where 1 is the most deprived tenth of England's 33,755 neighbourhoods and 10 the least.
What has changed
Nothing new since the change feed started on 30 October 2026. New sales and energy certificates, and hygiene ratings, school inspections and flood figures nearby, will be listed here as the sources update.
Postcodes on this street
- PE36 6HJ: 41 addresses of 42 in the postcode
- PE36 6DX: 28 addresses
- PE36 6EJ: 25 addresses of 27 in the postcode
- PE36 6DP: 24 addresses of 25 in the postcode
- PE36 6EH: 21 addresses of 25 in the postcode
- PE36 6QG: 20 addresses
- PE36 6DJ: 9 addresses
- PE36 6FH: 4 addresses of 6 in the postcode
- PE36 6DZ: 2 addresses of 30 in the postcode
- PE36 6DU: 1 address of 41 in the postcode
- PE36 6EB: 1 address of 27 in the postcode
- PE36 6EF: 1 address of 13 in the postcode
Nearby streets
Bernard Crescent · Queens Drive · Peddars Close · Lighthouse Close · Belgrave Avenue · Kings Road · Astley Crescent · Lighthouse Lane · Peddars Drive · Hastings Drive · Queens Gardens
All the streets in PE36 and across King's Lynn and West Norfolk.
What this page cannot tell you
- Whether a particular house is at risk of flooding, subsiding or anything else: the flood map is a model of areas and there is no property-level data here.
- What a home is worth now: sales are historic prices for the homes that happened to sell.
- How safe the street is: crime points are moved to anonymised locations and many crimes are never reported.
- Whether you would get a place at a school: distances are straight lines, not catchments.
- Who lives on the street now: census figures describe the small areas around it in March 2021, during a lockdown.
- How long a journey takes or how often anything runs: transport distances are straight lines to the nearest stops.
- Whether a GP practice is taking new patients, or a dentist new NHS patients.
- How loud a home is inside, or noise from industry, neighbours or smaller airfields: noise figures are models of road, rail and air traffic outside.
How each figure on this page is matched to the street and worked out: methodology.