Loop Road South Whitehaven, Cumberland
69 addresses across 9 postcodes (CA28), about 1.9 km (1.2 miles) long, classed as a a road. USRN 9200614.
- Sales: 66 recorded sales since 1995; in 2026 the median was £281,250 across 2 sales.
- Energy: 38 homes have an energy certificate (C: 3, D: 29, E: 5, F: 1).
- Flood: 4 addresses on its postcodes are in areas at high or medium risk of flooding from rivers, the sea or surface water.
- Council tax: Most homes around it are in council tax band B; Band D in Cumberland costs £2,511 a year in 2026-27.
- Broadband: Gigabit broadband is available to 79% to 100% of premises.
- Transport: The nearest railway station is Whitehaven, about 440 m (0.3 miles) away in a straight line.
- Green space: The nearest park or garden is about 120 m away.
- Air: Background air pollution in 2024 was 3.8 µg/m³ of nitrogen dioxide and 4.3 of PM2.5, within UK legal limits.
- Height: Its addresses are 61 to 87 m above sea level.
- Noise: 56 of its 69 addresses are modelled at 55 dB or more from road traffic.
- Doctors: The nearest GP surgery is Mansion House Surgery, about 810 m (0.5 miles) away, with 2 practices within 1.6 km (1 mile).
- People: About 1,490 people lived in the census areas around it in 2021; 89% of households owned their home and 33% of adults held a degree or other higher qualification.
- Crime: 19 crimes were recorded within 250 m between September 2025 and August 2026, most often violence and sexual offences.
Sales on this street
| Year | Sales | Median price | Lowest | Highest |
|---|---|---|---|---|
| 2026 | 2 | £281,250 | £212,500 | £350,000 |
| 2025 | 1 | £230,000 | £230,000 | £230,000 |
| 2024 | 2 | £203,750 | £195,000 | £212,500 |
| 2023 | 1 | £160,000 | £160,000 | £160,000 |
| 2021 | 2 | £276,775 | £216,550 | £337,000 |
| 2020 | 2 | £165,000 | £160,000 | £170,000 |
| 2019 | 4 | £164,500 | £145,000 | £310,000 |
| 2018 | 2 | £179,250 | £175,000 | £183,500 |
| 2017 | 3 | £165,000 | £125,000 | £176,000 |
| 2016 | 2 | £197,000 | £174,000 | £220,000 |
| 2015 | 2 | £161,000 | £144,000 | £178,000 |
| 2014 | 3 | £160,000 | £129,000 | £325,000 |
| Date | Address | Type | Price | Notes |
|---|---|---|---|---|
| 20 Feb 2026 | 43 CA28 7SE | Detached | £350,000 | |
| 30 Jan 2026 | 1 CA28 7TN | Semi-detached | £212,500 | |
| 22 Oct 2025 | 39 CA28 7SE | Semi-detached | £230,000 | |
| 23 Oct 2024 | 10 CA28 7TN | Semi-detached | £212,500 | |
| 21 Feb 2024 | 37 CA28 7SD | Detached | £195,000 | |
| 31 Mar 2023 | 32 CA28 7SD | Semi-detached | £160,000 | |
| 30 Sep 2021 | 3 CA28 7TN | Semi-detached | £216,550 | |
| 11 May 2021 | 31 CA28 7TW | Detached | £337,000 | |
| 9 Oct 2020 | 27 CA28 7TW | Detached | £170,000 | |
| 24 Apr 2020 | 26 CA28 7TW | Semi-detached | £160,000 | |
| 2 Aug 2019 | 10 CA28 7TN | Semi-detached | £145,000 | |
| 31 May 2019 | 16 CA28 7TW | Detached | £310,000 | |
| 17 May 2019 | 19 CA28 7TW | Semi-detached | £184,000 | |
| 15 Mar 2019 | 24 CA28 7TW | Semi-detached | £145,000 | |
| 8 Jun 2018 | 3 CA28 7TN | Semi-detached | £183,500 | |
| 25 May 2018 | 36 CA28 7SD | Semi-detached | £175,000 | |
| 14 Jul 2017 | 35 CA28 7SD | Semi-detached | £176,000 | |
| 26 May 2017 | 45 CA28 7SE | Semi-detached | £165,000 | |
| 18 Apr 2017 | 30 CA28 7TW | Semi-detached | £125,000 | |
| 5 Aug 2016 | 19 CA28 7TW | Semi-detached | £174,000 | |
| 3 Jun 2016 | 28 CA28 7TW | Detached | £220,000 | |
| 18 Dec 2015 | 38 CA28 7SE | Detached | £178,000 | |
| 22 Oct 2015 | 4 CA28 7TN | Semi-detached | £144,000 | |
| 3 Oct 2014 | 48 CA28 7SE | Semi-detached | £129,000 | |
| 30 May 2014 | 2 CA28 7TN | Semi-detached | £160,000 | |
| 20 Mar 2014 | WOODLAND VIEW CA28 7TW | Detached | £325,000 | |
| 6 Dec 2013 | 23 CA28 7TW | Semi-detached | £151,000 | |
| 16 Nov 2012 | 3 CA28 7TN | Semi-detached | £137,000 | |
| 6 May 2011 | 28 CA28 7TW | Detached | £190,000 | |
| 13 Dec 2010 | 47 CA28 7SE | Semi-detached | £170,500 | |
| 7 Dec 2010 | 31 CA28 7TW | Detached | £270,000 | |
| 15 Oct 2010 | 45 CA28 7SE | Semi-detached | £150,000 | |
| 18 Jul 2008 | 6 CA28 7TN | Semi-detached | £237,000 | |
| 3 Sep 2007 | 31 CA28 7TW | Detached | £235,000 | |
| 8 Jun 2007 | 20 CA28 7TW | Detached | £200,000 | |
| 23 Jun 2006 | 44 CA28 7SE | Semi-detached | £175,000 | |
| 5 May 2006 | 39 CA28 7SE | Semi-detached | £158,000 | |
| 29 Apr 2005 | 23 CA28 7TW | Semi-detached | £140,000 | |
| 11 Feb 2005 | 19 CA28 7TW | Semi-detached | £159,000 | |
| 2 Feb 2005 | 22 CA28 7TW | Semi-detached | £141,000 | |
| 10 Apr 2003 | 44 CA28 7SE | Semi-detached | £110,000 | |
| 6 Feb 2003 | 28 CA28 7TW | Detached | £125,000 | |
| 24 Jan 2003 | 37 CA28 7SD | Detached | £135,000 | |
| 6 Dec 2002 | 42 CA28 7SE | Semi-detached | £115,000 | |
| 18 Oct 2002 | 2 CA28 7TN | Semi-detached | £84,270 | |
| 26 Jun 2002 | WHITE PARK FARM CA28 7SG | Detached | £225,000 | |
| 28 Mar 2002 | 37 CA28 7SD | Detached | £114,000 | |
| 21 Aug 2001 | 28 CA28 7TW | Detached | £80,000 | |
| 22 Jun 2001 | 23 CA28 7TW | Semi-detached | £57,000 | |
| 25 May 2001 | 6 CA28 7TN | Semi-detached | £67,500 |
Energy performance certificates
38 homes with a current certificate; median floor area 107 m². Most common: House, semi-detached (28); House, detached (8); Bungalow, detached (2). Built: 1930-1949 (32); 1950-1966 (4); 2003-2006 (1). Tenure at assessment: owner-occupied (31).
Each home's certificates and sales (26 addresses)
- 1, Crow Park
- 2, Loop Road South
- 3, Loop Road South
- 4, Loop Road South
- 5, Crow Park
- 9, Crow Park
- 10, Loop Road South
- 11, Crow Park
- 12, Loop Road South
- 13, Loop Road South
- 16, Loop Road South
- 18, Loop Road South
- 19, Loop Road South
- 23, Loop Road South
- 24, Loop Road South
- 28, Loop Road South
- 29, Loop Road South
- 30, Loop Road South
- 35, Loop Road South
- 36, Loop Road South
- 38, Loop Road South
- 41 Loop Road South
- 45, Loop Road South
- 47, Loop Road South
- 48, Loop Road South
- Woodland View, Loop Road South
Council tax
What each band costs in Cumberland in 2026-27: Band D £2,511 a year on average, including the police, fire and any county and parish charges.
| A | B | C | D | E | F | G | H |
|---|---|---|---|---|---|---|---|
| £1,674 | £1,953 | £2,232 | £2,511 | £3,069 | £3,627 | £4,186 | £5,023 |
Homes by band in the neighbourhoods around this street: most are in band B (33% of about 2,440 homes).
Planning and heritage
- Conservation area: yes, Whitehaven Town Centre (council page). Extensions, demolition, some windows and doors, and work on trees need consent.
- Listed buildings on or by this street: 22.
- Article 4 direction (removing permitted development rights): none recorded, though not every council has published theirs.
- Tree preservation orders: none recorded, though not every council has published theirs.
- Green belt: no.
Listed buildings
- 1-3, VICTORIA TERRACE, grade II
- 1-6, HAMILTON TERRACE, grade II
- 1,2, FOXHOUSES ROAD, grade II
- 1,2, INKERMAN TERRACE, grade II
- 10, FOXHOUSES ROAD, grade II
- 11-16, FOXHOUSES ROAD, grade II
- 12, FRONT CORKICKLE, grade II
- 13,14, INKERMAN TERRACE, grade II
- 15-19, FRONT CORKICKLE, grade II
- 15,16, INKERMAN TERRACE, grade II
- 17,18, FOXHOUSES ROAD, grade II
- 17,18, INKERMAN TERRACE, grade II
- 22,23, FOXHOUSES ROAD, grade II
- 3, FOXHOUSES ROAD, grade II
- 4,5, FOXHOUSES ROAD, grade II
- 6,7, FOXHOUSES ROAD, grade II
- 7, FRONT CORKICKLE, grade II
- 8, FRONT CORKICKLE, grade II
- 8,9, FOXHOUSES ROAD, grade II
- 9-11, FRONT CORKICKLE, grade II
- AREA RAILINGS, WALL AND RAILINGS TO FRONT, AND SMALL IRON GATE AT NO8, grade II
- MARINE TERRACE, grade II
Brownfield land registered for housing within 1 km (0.6 miles)
- Whitehaven Medical Centre, 3 Catherine Street, Whitehaven, permissioned (600 m (0.4 miles))
Roadworks
No street works under way, planned or finished in the last three months on this street, in permits up to 31 October 2026.
Flood risk
Rivers, the sea or surface water: in this street's postcodes, 3 addresses are in areas at high risk, 1 at medium risk and 7 at low risk. Each address counts once, at the higher of its rivers-and-sea and surface-water risk.
Rivers and the sea alone: no home is in an area at risk.
High: 3.3% (1 in 30) or more chance of flooding a year. Medium: 1% to 3.3%. Low: 0.1% to 1%. Very low: under 0.1%. The rivers and sea figures allow for flood defences. Counts cover whole postcodes, which can include other streets.
Flood zone for planning: no postcode centre on this street is in flood zone 2 or 3.
| Postcode | Planning zone | Addresses at high / medium / low risk | Groundwater |
|---|---|---|---|
| CA28 7TW | not in 2 or 3 | 0 / 0 / 1 | unlikely |
| CA28 7TN | not in 2 or 3 | 3 / 1 / 0 | unlikely |
| CA28 7SE | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| CA28 7SD | not in 2 or 3 | 0 / 0 / 1 | unlikely |
| CA28 7SF | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| CA28 6HY | not in 2 or 3 | 0 / 0 / 5 | unlikely |
| CA28 7RY | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| CA28 7SG | not in 2 or 3 | 0 / 0 / 0 | unlikely |
| CA28 8PR | not in 2 or 3 | 0 / 0 / 0 | unlikely |
Height above sea level
The street's 69 addresses are between 61 m and 87 m above sea level (79 m on average); the ground rises about 26 m from the lowest to the highest.
Broadband
| Postcode | Superfast (30 Mbit/s+) | Ultrafast (300 Mbit/s+) | Gigabit | Below 10 Mbit/s |
|---|---|---|---|---|
| CA28 6HY | 100% | 79% | 79% | 0% |
| CA28 7RY | 100% | 100% | 100% | 0% |
| CA28 7SD | 100% | 100% | 100% | 0% |
| CA28 7SE | 100% | 100% | 100% | 0% |
| CA28 7SF | 100% | 100% | 100% | 0% |
| CA28 7SG | 100% | 100% | 100% | 0% |
| CA28 7TN | 100% | 100% | 100% | 0% |
| CA28 7TW | 100% | 100% | 100% | 0% |
| CA28 8PR | 100% | 100% | 100% | 0% |
Getting around
| Nearest | Distance | |
|---|---|---|
| Railway stations | Whitehaven 285,000 journeys in 2024–25 | 440 m (0.3 miles) |
| Corkickle 66,000 journeys in 2024–25 | 1.1 km (0.7 miles) | |
| Parton 13,000 journeys in 2024–25 | 2.1 km (1.3 miles) | |
| Bus stops | 0 stops within 400 m (0.2 miles), 24 within 800 m (0.5 miles); nearest Tangier Street Whitehaven | 420 m (0.3 miles) |
| Car parks | 3 within 800 m (0.5 miles); nearest Queens Dock Car Park | 490 m (0.3 miles) |
| EV charging points | 3 within 1.6 km (1 mile); nearest Senhouse St Car Park Whitehaven GeniePoint | 440 m (0.3 miles) |
| Airport with scheduled flights | Glasgow Prestwick Airport PIK | 123 km (77 miles) |
Local services
| Nearest | Distance | |
|---|---|---|
| GP surgeries | 2 practices within 1.6 km (1 mile); nearest Mansion House Surgery | 810 m (0.5 miles) |
| Pharmacies | 5 pharmacies within 1.6 km (1 mile); nearest Tesco Instore Pharmacy | 620 m (0.4 miles) |
| NHS dentists | 5 practices within 1.6 km (1 mile); nearest Dental Surgery | 550 m (0.3 miles) |
| Hospital | West Cumberland Hospital | 2.7 km (1.7 miles) |
| Police station | Cumbria Constabulary - Whitehaven Police Station | 550 m (0.3 miles) |
| Cash machines | 1 machines within 800 m (0.5 miles); nearest Tesco Bank ATM | 490 m (0.3 miles) |
Parks and green space
| Nearest | Distance | |
|---|---|---|
| Park or garden | 3 within 800 m (0.5 miles); nearest Unnamed 15 ha | 120 m |
| Play area | 4 within 800 m (0.5 miles); nearest Unnamed 770 m² | 320 m |
| Playing field | 1 within 800 m (0.5 miles); nearest Unnamed 4,110 m² | 560 m (0.3 miles) |
| Allotments | 1 within 800 m (0.5 miles); nearest Crow Park Allotment Gardens 1.2 ha | 560 m (0.3 miles) |
Within 800 m (0.5 miles): 3 parks and gardens, 16 hectares in all.
Landmarks
The nearest historic landmark is Church of St James the Greater, a listed building (Grade I), 210 m south-west. 142 listed buildings are within 1 km (0.6 miles), 1 of them Grade I and 5 of them Grade II*.
| Name | What it is | From the middle of the street |
|---|---|---|
| Church of St James the Greater | Listed building, Grade I | 210 m south-west |
| Somerset House | Listed building, Grade II* | 450 m (0.3 miles) south-west |
| 14, Scotch Street | Listed building, Grade II* | 590 m (0.4 miles) south-west |
| 44,45, Roper Street | Listed building, Grade II* | 760 m (0.5 miles) south-west |
| Old quay and old quay lighthouse | Scheduled monument | 900 m (0.6 miles) west |
| Duke Pit fan house | Scheduled monument | 1 km (0.6 miles) south-west |
| Whitehaven Old Fort, an 18th century coastal battery overlooking Whitehaven Harbour and an associated lime kiln, 80m west of the southern end of Old Quay | Scheduled monument | 1.1 km (0.7 miles) west |
| Name | What it is | From the middle of the street |
|---|---|---|
| White Park | Wood | 440 m (0.3 miles) south |
| North Beach | Beach | 770 m (0.5 miles) north-west |
| Lamb Hill | Hill | 1.6 km (1 mile) north |
| Lowca Point | Wetland | 3 km (1.9 miles) north |
| Bellhouse Gill | Valley | 4 km (2.5 miles) south |
| Stanley Pond | Lake or reservoir | 4.3 km (2.7 miles) south |
Air quality
| Pollutant | Here | UK limit | WHO guideline |
|---|---|---|---|
| Nitrogen dioxide (NO2) | 3.8 | 40 | 10 |
| Fine particles (PM2.5) | 4.3 | 20 | 5 |
| Particles (PM10) | 7.1 | 40 | 15 |
All three are within both the UK limits and the WHO guidelines.
Road and rail noise
| Level | Road traffic | Railways |
|---|---|---|
| 70 to 74 | 1 | 0 |
| 65 to 69 | 4 | 0 |
| 60 to 64 | 27 | 0 |
| 55 to 59 | 24 | 0 |
| Under 55 | 13 | 69 |
56 of the street's 69 addresses are modelled at 55 dB or more from road traffic, above the WHO guidelines.
Climate, daylight and earthquakes
Monthly temperatures and rainfall, sunrise and sunset through the year, and earthquakes recorded nearby since 1970 are much the same across the area, so they are worked out once for Cumberland: see them on the Cumberland page.
Nearest schools
| School | Phase | Ages | Distance | Inspection |
|---|---|---|---|---|
| St James' CofE Junior School Church of England | Primary | 7–11 | 150 m | Report card (Jun 2026): Curriculum and teaching: Expected standard; Achievement: Expected standard; Attendance and behaviour: Expected standard; Personal development and wellbeing: Strong standard; Inclusion: Expected standard; Leadership and governance: Expected standard; Safeguarding standards: Met |
| St James' CofE Infant and Nursery School Church of England | Primary | 3–7 | 260 m | No published inspection |
| Bransty Primary School | Primary | 3–11 | 820 m (0.5 miles) | Good (Oct 2023, overall grade under the previous framework) |
| St Begh's Catholic Junior School Roman Catholic | Primary | 7–11 | 1 km (0.6 miles) | No published inspection |
| Jericho Primary School | Primary | 4–11 | 1.4 km (0.9 miles) | Good (Nov 2023, overall grade under the previous framework) |
| St Benedict's Catholic High School Roman Catholic | Secondary | 11–18 | 1.6 km (1 mile) | No published inspection |
| Monkwray Junior School | Primary | 7–11 | 1.6 km (1 mile) | No published inspection |
| St Gregory and St Patrick's Catholic Infant School Roman Catholic | Primary | 3–7 | 1.6 km (1 mile) | Good (Mar 2024, overall grade under the previous framework) |
| Hensingham Primary School | Primary | 3–11 | 2 km (1.2 miles) | Good (Apr 2024, overall grade under the previous framework) |
Food hygiene ratings nearby
| Business | Type | Distance | Rating | Rated |
|---|---|---|---|---|
| St James C of E Junior School CA28 7HG | School/college/university | 150 m | 5 Very good | 22 May 2025 |
| St James C of E Infant School CA28 7PZ | School/college/university | 230 m | 5 Very good | 5 Jan 2025 |
| Lismore Guest House CA28 7HE | Hotel/bed & breakfast/guest house | 290 m | 5 Very good | 22 Feb 2023 |
| Sunnyhill CA28 6AB | Pub/bar/nightclub | 330 m | 5 Very good | 14 Feb 2024 |
| The Peddler CA28 7XE | Restaurant/Cafe/Canteen | 400 m (0.2 miles) | 5 Very good | 25 Jan 2024 |
| Tesco Stores CA28 7XE | Retailers - supermarkets/hypermarkets | 400 m (0.2 miles) | 5 Very good | 20 Jun 2025 |
| Wetherspoons CA28 7XE | Pub/bar/nightclub | 400 m (0.2 miles) | 5 Very good | 22 Nov 2023 |
| Shipwrights Arms CA28 7XE | Pub/bar/nightclub | 400 m (0.2 miles) | 5 Very good | 30 Sep 2025 |
| Tesco Family Dining Ltd CA28 7XE | Restaurant/Cafe/Canteen | 400 m (0.2 miles) | 5 Very good | 20 Jun 2025 |
| Granny Wongs CA28 7NS | Takeaway/sandwich shop | 420 m (0.3 miles) | 5 Very good | 23 Mar 2026 |
| Woodend Stores CA28 7NS | Retailers - other | 420 m (0.3 miles) | 5 Very good | 13 Aug 2025 |
| West House CA28 7QD | Hospitals/Childcare/Caring Premises | 440 m (0.3 miles) | 5 Very good | 20 Apr 2023 |
| The Three Tuns CA28 7NU | Pub/bar/nightclub | 450 m (0.3 miles) | 4 Good | 6 Jun 2018 |
| Mrs. Pizza CA28 7EU | Takeaway/sandwich shop | 470 m (0.3 miles) | 4 Good | 2 Jul 2025 |
| Joe Bananas CA28 7EU | Pub/bar/nightclub | 470 m (0.3 miles) | 5 Very good | 20 Jul 2024 |
Crime within 250 m
| Category | Crimes |
|---|---|
| Violence and sexual offences | 10 |
| Criminal damage and arson | 6 |
| Public order | 1 |
| Drugs | 1 |
| Anti-social behaviour | 1 |
Most of these are attached to: On or near High Street (15); On or near James Pit Road (1); On or near Solway View (1); On or near Victoria Place (1); On or near Thistle Close (1).
People and work
Who lives here
| Around this street | England | |
|---|---|---|
| Median age | 51 | 40 |
| Children under 15 | 13% | 17% |
| Aged 65 and over | 25% | 18% |
Homes
| Around this street | England | |
|---|---|---|
| Owned (outright or with a mortgage) | 89% | 61% |
| Owned outright | 52% | 33% |
| Shared ownership | 3% | 1% |
| Social rented | 4% | 17% |
| Private rented | 4% | 21% |
Work and commuting
| Around this street | England | |
|---|---|---|
| Adults (16 and over) in work | 55% | 57% |
| Unemployment (of those working or looking for work) | 3% | 6% |
| Retired (of adults) | 32% | 22% |
| Long-term sick or disabled (of adults) | 5% | 4% |
| Work mainly from home (of those in work) | 31% | 32% |
| Travel to work by car or van | 58% | 48% |
| By train, Underground, metro or tram | under 1% | 4% |
| By any public transport, including bus | 2% | 8% |
| On foot or by bicycle | 7% | 10% |
| Work within 10 km (6 miles) of home (of those who travel to work) | 48% | 65% |
| Work 30 km (19 miles) or more away | 5% | 8% |
Education and languages
| Around this street | England | |
|---|---|---|
| Degree or other higher qualification, Level 4+ (of adults) | 33% | 34% |
| No qualifications | 16% | 18% |
| Apprenticeship as highest qualification | 9% | 5% |
| Main language English (aged 3 and over) | 98% | 91% |
| Cannot speak English well or at all | under 1% | 2% |
Deprivation
The 4 neighbourhoods around this street are in deciles 5 to 10 of 10 on the English Indices of Deprivation 2025, where 1 is the most deprived tenth of England's 33,755 neighbourhoods and 10 the least.
What has changed
Nothing new since the change feed started on 30 October 2026. New sales and energy certificates, and hygiene ratings, school inspections and flood figures nearby, will be listed here as the sources update.
Postcodes on this street
- CA28 7TW: 22 addresses
- CA28 7TN: 15 addresses
- CA28 7SE: 12 addresses of 13 in the postcode
- CA28 7SD: 8 addresses
- CA28 7SF: 8 addresses
- CA28 6HY: 1 address of 18 in the postcode
- CA28 7RY: 1 address of 7 in the postcode
- CA28 7SG: 1 address
- CA28 8PR: 1 address of 18 in the postcode
Nearby streets
Mosswell Terrace · James Pit Road · Hilton Terrace · Solway View · Thistle Close · Earl's Road · Heather Close · Victoria Road · White Park · Victoria Place · Harras Road · York Terrace
All the streets in CA28 and across Cumberland.
What this page cannot tell you
- Whether a particular house is at risk of flooding, subsiding or anything else: the flood map is a model of areas and there is no property-level data here.
- What a home is worth now: sales are historic prices for the homes that happened to sell.
- How safe the street is: crime points are moved to anonymised locations and many crimes are never reported.
- Whether you would get a place at a school: distances are straight lines, not catchments.
- Who lives on the street now: census figures describe the small areas around it in March 2021, during a lockdown.
- How long a journey takes or how often anything runs: transport distances are straight lines to the nearest stops.
- Whether a GP practice is taking new patients, or a dentist new NHS patients.
- How loud a home is inside, or noise from industry, neighbours or smaller airfields: noise figures are models of road, rail and air traffic outside.
How each figure on this page is matched to the street and worked out: methodology.